The Art of Money Getting

Golden Rules for Making Money

P. T. Barnum 1880

This short guide offers practical advice on earning money and running a business. Barnum even treats tobacco as an expensive habit that can undermine success.

49 pages 57 min reading time

  • An early classic of American self-help writing about getting ahead with money and business.
  • Argues that wealth comes less from luck than from steady habits: choosing work that suits you, avoiding debt, and spending less than you earn.
  • Insists that honesty, keeping promises, and treating customers well are smart business, not just good manners.
  • Helped shape a lasting American tradition of practical success guides, and it is still reprinted and quoted by writers on personal finance.

  • Born from bankruptcy

    Barnum first gave these talks after a bad investment in a clock company left him nearly broke.

  • Lectures that paid debts

    He delivered it as a paid lecture to crowds in England, and the fees helped him climb out of debt.

  • A showman preaching honesty

    Its call for honest dealing came from a man famous for hoaxes like the fake "Feejee Mermaid."

  • From stage to page

    The lecture was printed in Barnum's own life story before appearing as a short book of its own.